There has been an unfortunate trend over the last several years with some of our long-standing fundraisers and whileI do not want to take space here to analyze the reasons behind these trends I do want to present some data for your consideration.
Grocery Card sales has been our longest and most successful fundraising program. Between 2012 and 2015 this fundraiser has sold over $50,000 worth of certificates, an average of $12,000 per year. The only requirement to participate is that you purchase your gift cards before going to the store. Every dollar spent from your gift card earns us a percentage back. Our annual budget relies on a monthly contribution to our operational expenses of roughly $1,200 from this program. Unfortunately, participation over the past two fiscal years is so dramatically down from earlier years that we have not made any profit in the program for most of the current fiscal year at all.
Lastly our Purim Basket sale. This program benefits our religious school program and has historically been one of the school’s more successful fundraisers. I am happy to report that this program continues to bring in several thousand dollars each year to our religious school program.
The interesting point of concern with this annual drive is the rate of participation within our congregation. As of the writing of this article, roughly 20% of our congregation has ordered baskets. This is approximately 85 families out of the 404 that are listed in the computer system that manages the sale for us. The clear majority of those ordering baskets so far are NOT religious school families. While these numbers are certainly not final for this year’s sale, they are typical to what has been happening for the past several sales. If we could get every family in the synagogue to purchase just one basket, we would be able to make over $7,000 easily.
Our fundraising committee members work very hard to bring programs and activities to our synagogue that will be interesting, fun and profitable. While we are not in dire straits right now because of these participation patterns, it is an area of concern that we should look to address. For those of you who have been disconnected from our current activities and have ideas that could be used to supplement our current programs please let me know. If you don’t have a new idea but want to participate in helping with one of our current activities, please step forward. A more successful fundraising program means lower dues increases to support our budget.